Most people operate in one of two ways: they either plan their day or they plan their month. The problem? A day is often too short, and a month is often too long. Life doesn't always go according to plan. Priorities shift, unexpected opportunities arise, and challenges show up without warning. That's why we believe the most effective planning period isn't daily or monthly—it's weekly. The week is the "Goldilocks" of planning: not too long, not too short, but just right. Why W
